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AI chat vs live chat

Live chat puts a person on every conversation. AI chat answers on its own. Most businesses do best with both.

Side by side

AI chat

  • Replies in seconds, at any hour.
  • Always on.
  • Answers from your documents, the same way every time.
  • Should hand over to a person.
  • Grows slowly.

Live chat (people only)

  • Replies when someone is free.
  • Office hours, or paid shifts.
  • Answers vary by person.
  • Handles judgement, empathy and exceptions.
  • Grows with headcount.

Which to choose

Use AI for the questions that repeat and for after-hours replies. Keep people for complaints, exceptions and anything sensitive, and make the hand-over easy.

How Base does it

In Chat, AI agents reply on WhatsApp, Telegram, LINE and web chat. Any person can press Take over to answer themselves, then Hand back to AI.

Related

Not sure which fits?

Tell us how your team works today, and we will tell you where to start.