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About Exodus Markets

Exodus Markets Pte. Ltd. is a Singapore AI and technology company. We build AI tools that take routine work off your team, and help you put them to work.

It operates the Exodus A.C.T. Programme and provides Base, its business hub, and the apps that run on it — Chat, Desk, Knowledge and Social — and is led by Founder & CEO Kezy Chong.

Company facts

Exodus Markets at a glance

Legal name
Exodus Markets Pte. Ltd.
Type
AI and technology company
Headquarters
Singapore
Founder & CEO
Kezy Chong
Focus
Enterprise AI, business automation, intelligent systems and AI transformation
Programme
Exodus A.C.T. Programme — AI Capability & Transformation
Products
Base, with the Chat, Desk, Knowledge and Social apps
Industries
Financial services, retail, hospitality, property and ecommerce
Website
exodus-markets.com
Email
[email protected]

Company story

From building brands to building intelligent operations

Exodus Markets started as a digital agency, creating websites, campaigns and brands for companies across Asia and the Middle East — from global names such as Canon, McDonald’s, IHG and Marriott to regional leaders including Gojek, Midtrans and Boga Group.

That work put the team inside clients’ operations: their customer journeys, their marketing machinery and the systems behind their brands. Increasingly, the most valuable problems were not about how a business looked, but how it worked — the manual handovers, the repeated questions, the knowledge nobody could find.

Exodus built an AI research and deployment practice, then an AI education practice that helped teams put AI tools to work in real workflows. Those practices became the foundation of the company as it is today.

Exodus Markets is now an AI and technology company with a connected transformation and automation ecosystem: a programme that decides what to change, and products that carry out the work.

Mission

Help businesses build intelligent operations

Our mission is to help organisations run on intelligent systems — where AI handles repetitive, knowledge-heavy work and people focus on judgement, relationships and growth.

Our values

How we work

  1. Workflow before technology

    AI is only as useful as the process it sits in. We redesign the workflow first.

  2. Specific over vague

    We describe what a system does in plain terms. If we cannot, it is not ready.

  3. Human oversight by design

    People stay accountable for decisions, approvals and sensitive interactions.

  4. Measured, not assumed

    Every deployment starts from a baseline so value is demonstrated, not claimed.

  5. Connected, not isolated

    Knowledge, communication, service and marketing should share context, so our products do.

Headquarters & international operations

Singapore headquarters, international reach

Exodus Markets is headquartered in Singapore, where its leadership, programme and product teams are based, and works with clients internationally, with a track record across Southeast Asia and the Middle East.

Leadership

Meet the team

Kezy Chong

Founder & CEO

Kezy Chong

Leads company strategy, Base and its apps, and the Exodus A.C.T. Programme.

  • Founded Exodus Markets as a digital agency serving brands across Asia and the Middle East
  • Led its move into an AI and technology company, building AI research and education practices first
  • Leads the A.C.T. Programme, which helps SMEs and enterprises turn AI opportunities into working systems
  • AI transformation
  • Enterprise AI
  • Intelligent automation
Adrian Tan

Head of IT

Adrian Tan

Leads technology strategy, product development and innovation at Exodus Markets.

  • Has built and led the development of more than 20 CRM and fintech systems, as both developer and technical lead
  • Sets product vision and planning, and guides AI-assisted implementation
  • Reviews what gets built against real business needs
  • Artificial intelligence
  • Large language models
  • Software architecture
  • Business process automation
  • Technology management

A.C.T. Programme & technology ecosystem

What we offer

Programme

Exodus A.C.T. Programme

We help you find your first AI wins: we look at how your team works, redesign one workflow, build it and measure it.

Business hub

Base

Customers, bookings, catalog and payments in one place, with Ask Base working across every app.

App in Base

Chat

One team inbox for WhatsApp, Telegram, LINE and web chat.

App in Base

Desk

Customer service and calls, with hard cases passed to your team.

App in Base

Knowledge

Answers from your company’s own documents.

App in Base

Social

Posts, pictures and video for your brand, with your OK before anything goes out.

Media & recognition

Recognition

Awwwards Agency of the Year — nominated

Exodus Markets was nominated for Awwwards Agency of the Year for its digital work.

Media & newsroom

  • Google Partner
  • Bloomberg
  • Yahoo Finance
  • Adweek

Company milestones

How Exodus evolved

  1. Digital foundations

    Branding, web and app development, UX and digital marketing for global and regional brands across Asia and the Middle East.

  2. AI research & deployment

    An AI practice covering AI planning, computer vision, natural language processing and machine learning.

  3. AI education

    Programmes teaching teams to put AI tools to work in real business workflows — the precursor to A.C.T.

  4. AI & technology company

    Repositioned around enterprise AI and automation, with the Exodus A.C.T. Programme and Base with its Chat, Desk, Knowledge and Social apps.

Digital capabilities

The capabilities underneath the transformation

Exodus Markets’ original disciplines remain — now in service of AI transformation. They are how we make intelligent systems usable, adopted and on-brand.

Digital strategy

Consumer insight, go-to-market planning, data and product roadmapping.

Branding

Brand strategy, identity, messaging and guidelines — the brand knowledge Social works from.

Web & app development

Technical architecture, websites, ecommerce, web and mobile apps, CRM platforms.

User experience

Experience strategy, interface design, design systems and prototyping for AI-powered products.

Digital marketing

Campaign development, advertising, SEO and social media — now connected through Social.

FAQ

About Exodus Markets — FAQs

What is Exodus Markets?

Exodus Markets Pte. Ltd. is a Singapore-based AI and technology company focused on building intelligent systems, business automation and digital transformation solutions for modern businesses. It operates the Exodus A.C.T. Programme and provides Base, its business hub, with four apps: Chat, Desk, Knowledge and Social.

Is Exodus Markets a digital agency?

Not primarily. Exodus Markets began as a digital agency and is now an AI and technology company. Its branding, web development, UX and digital marketing capabilities remain, and support its AI transformation work rather than defining the company.

Who founded Exodus Markets?

Exodus Markets was founded by Kezy Chong, who leads the company as Founder & CEO.

Where is Exodus Markets headquartered?

Singapore. The company works with clients internationally.

What products does Exodus Markets offer?

Base, a business hub with four apps (Chat, Desk, Knowledge and Social), and the Exodus A.C.T. Programme, which helps businesses find and build their first AI wins.

Is Exodus Markets a trading or investment platform?

No. Despite the word “Markets” in its name, Exodus Markets is an AI and technology company. It is not a financial trading, brokerage, investment or cryptocurrency platform.

Work with Exodus Markets

Talk to us about a transformation, a product or a partnership — or join the team.